Ngexesha leeOlimpiki zasebusika zaseBeijing zowama-2022, iibheji zesinyithi ezinemascot ethi "Bing Dwen Dwen" zaba ziimpawu zenkcubeko ezidumileyo, zabangela isiphithiphithi kuzwelonke apho "wonke umntu wayefuna iDwen Dwen." Ngaphaya (kokuthenga izinto ezininzi), ezi bheji zazidlulisela ubuhle obukhethekileyo benkcubeko yaseTshayina kwihlabathi liphela ngoyilo lwazo oluntsonkothileyo—ukusuka kwiqokobhe lekristale elibandayo ukuya kwisithsaba sepayini-ibhambo-iplamu, kunye nobugcisa bendabuko ukuya kubuchwepheshe banamhlanje. Zonke iinkcukacha zebheji yesinyithi ethi Bing Dwen Dwen ibalisa ibali, lisebenza "njengebali elincinci lenkcubeko."
Inguqulelo yeSimboli: Ukuhlanganiswa kwePanda yeSizwe yoButyebi ukuya kwiSprite yeqhwa
Isifaniso Esiphindwe Kabini Seqokobhe Lekristale Elibandayo
Umaleko we-enamel ocacileyo kumphezulu webheji uxelisa ubume beekristale zomkhenkce, uphinda umxholo we-"ice and snow" kwiMidlalo yeOlimpiki yaseBusika ngelixa ubhekisa ngobuchule kubulumko bendabuko—uyilo lufumana ugqozi kwi-sugar coating yeBeijing yakudala (ii-haws ezityiweyo), udibanisa imifanekiso emnandi yokutya kwesintu kunye nokubanda kwemidlalo yasebusika. I-(3D relief technology) enobuchaneki be-0.1mm ayiphuculi nje kuphela ubunzulu bokubona kodwa ikwadala isiphumo sephupha esifana ne-"Frozen" ngokukhanya okukhanyayo, okuzisa i-panda (umfanekiso) ukusuka kwisicaba ukuya kwisicaba.
Ukungqubana kweRibhoni yomkhenkce kunye nobuhle beTekhnoloji
I-halo enemibala ekwintloko kaBing Dwen Dwen ivela kuyilo lwezakhiwo lwe-National Speed Skating Oval, "Ice Ribbon." Imigca egelezayo ifanekisela isantya seendlela zomkhenkce kwaye (ithetha) iimpawu zobuchwepheshe bexesha le-5G. Ibheji yesinyithi iguqulela le nto ibe yi-gold-plated (iipateni) nge-electroplating, ekhazimla ngokukhanya okukhanyayo phantsi kwee-engile ezahlukeneyo, itolika ngokugqibeleleyo ingcamango ye-"Tech Olympics."
Ikhowudi Yeemvakalelo Yentliziyo Ebomvu Yesundu kunye Nokuhamba Ngaphakathi
Intliziyo ebomvu encinci esentendeni yesandla sikaBing Dwen Dwen kunye nokuhamba kwayo okungaqondakaliyo ngaphakathi ziinkcukacha ezincinci ezineenjongo zengqondo. Uyilo olujika ngaphakathi luxelisa ukuma kweepanda ezincinci, luphucula "i-schema yomntwana" ngokwandisa umlinganiselo wentloko (isibini kwisithathu somzimba) ukuze kuqalise imvakalelo yokuzikhusela yabantu. Intliziyo yesundu iphula ingcamango "engathathi cala" yeemascots zemveli, idlulisa ubuhlobo kunye nobushushu ngokumntwisisa.
Ukuxhotyiswa koBugcisa: Ubuhle obuhambelanayo boBugcisa beMveli kunye noBugcisa banamhlanje
Indlela inkcubeko ebonakaliswa ngayo ibheji yesinyithi yeBing Dwen Dwen ixhomekeke kubuchule obuchanekileyo, inkqubo efana "nokudala ubugcisa kwihlabathi elingabonakaliyo":
Intsingiselo Efuziselayo Yezinto Zesinyithi
Ifilosofi yoMbala ye-Enamel kunye ne-Electroplating
Inkqubela yeNkcubeko yePine-Bamboo-Plum Wreath
Ukusasazwa Kwenkcubeko: Impembelelo Evela Kuqoqosho Lweebheji Ukuya Kwintlalo Yolutsha
Impumelelo edumileyo yebheji yesinyithi yeBing Dwen Dwen ayiloloyiso nje lobuhle boyilo kodwa ikwalicebo eliphumelelayo lonxibelelwano lwenkcubeko:
Impembelelo yokwahlulwahlulwa koqoqosho lweebheji
Ngokwedatha kaTmall, ibheji yeBing Dwen Dwen ethengiswa kakhulu kwi "Olympic Official Flagship Store" ngexesha leeOlimpiki zaseBusika ithengise ngaphezulu kweeyunithi ezingama-200,000, kunye neengqokelela zedijithali ze-NFT (ezithathwe) ezibiza amaxabiso emarike angaphezulu kwe-$80,000. Emva kwesi simo kukho ugqozi oluphindwe kabini "lokunqongophala" kunye "neempawu zentlalo": ibheji encinci ye-semi-3D eneziqwenga ezingama-5,000, eyenziwe nge-zinc alloy relief ukwenza isiphumo sokubona se-3D, yaba yinto enqwenelekayo kubaqokeleli; ngelixa uyilo olucacileyo lweebheji ezishukumayo (umz., ukulungiswa okuguquguqukayo kweendlela zokuskiya) lubanika amandla okunxibelelana, lwanelisa imfuno yabantu abancinci yokuziveza ngokweemfuno zabo.
Ikhonkco Lenkcubeko Lokuhlalisana Kolutsha
Urhwebo lweebheji (Pin Trading), isiko leOlimpiki, lufumene intsingiselo entsha yenkcubeko kule Olimpiki yasebusika. Iibheji zeMetal Bing Dwen Dwen zaba zizinto ezithandwa kakhulu kulutsha oluvolontiya kunye nabadlali bezizwe ezahlukeneyo ngenxa yobuncinci bazo kunye noyilo oluhle kakhulu. Umzekelo, ibheji egqunywe ngegolide enepateni ethi "Ice Ribbon" ifikelela kwimigangatho yemibala efanayo kwihlabathi liphela ngokufakelwa nge-electroplating, iphephe ukuphambuka kwemibala kwiibheji ze-enamel zemveli ezibangelwa kukungafani kokudubula, ngaloo ndlela iba "lulwimi oluqhelekileyo" lonxibelelwano lweenkcubeko ezahlukeneyo. Olu tshintshiselwano lweemvakalelo oluqhutywa zizinto eziphathekayo lwenza ibheji idlule kwindalo yayo yesikhumbuzo, isebenza njengomthwali wenkcubeko wobuhlobo noxolo.
Ukusasazeka kweNdaba yoBugcisa phakathi kwamashishini
Inkqubo yokuvelisa ibheji yesinyithi yeBing Dwen Dwen ngokwayo yimbali yenkcubeko. Umenzi waseDongguan uchithe iminyaka emibini elungiselela iprinta ye-UV ukuze ifumane ukutshiza ngemibala emininzi, ekwaziyo ukuphatha imibala eli-15 ngaxeshanye kwaye yonyuse ukusebenza kakuhle ngama-300% xa kuthelekiswa neenkqubo zemveli. Olu "buchule bobuchwephesha" lungene emehlweni oluntu ngeengxelo zeendaba, luvumela abathengi ukuba bangafumani nje kuphela imveliso ebonakalayo kodwa baqonde notshintsho kunye nokuphuculwa kweshishini lokuvelisa laseTshayina. Njengoko umyili uCao Xue watshoyo: "Impumelelo kaBing Dwen Dwen yindibaniselwano yendalo yenkcubeko, ubugcisa, kunye norhwebo—ibalulekile komnye nomnye."
Ingqiqo yoyilo lwebheji yesinyithi iBing Dwen Dwen ngokuyintloko "yincoko yenkcubeko ukusuka kwi-micro ukuya kwi-macro." Idibanisa isithethe kunye nolwanamhlanje ngegobolondo lekristale elibandayo, yakha kwakhona ubuhle baseMpuma kunye nesithsaba sepayini-bamboo-plum, ifezekisa amandla etekhnoloji nge-electroplating, kwaye ekugqibeleni igqibezela ukusasazwa kweempawu zenkcubeko kwihlabathi liphela ngesiphumo se-ripple yentlalo yoluntu yolutsha. Xa abantu benxiba le bheji incinci, abachukumisi kuphela ubume obubandayo besinyithi kodwa kunye nobushushu kunye namandla enkcubeko yaseTshayina kwimeko yanamhlanje. Njengentliziyo ebomvu esentendeni kaBing Dwen Dwen, ixelela ihlabathi ngendlela elula kakhulu: ukuzithemba kwenkcubeko yokwenyani akuveli kwiimpawu ezilula (ukubeka izinto ndawonye), kodwa kukuqonda okunzulu kunye nokuguqulwa kobuchule besithethe.
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Ixesha leposi: Meyi-29-2025
